RetargetingReach More Local Haunt Seekers by Optimization
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What is retargeting?
Retargeting uses a snippet of code that’s embedded into your website and social channels. With that code, we can capture the computer or phone ID of the person who visited your website or social channels.
Using that captured data, we can display ads to people that have already expressed interest in your haunt by viewing your website or social pages. This dramatically increases the return on investment in digital advertising.
How Halloween Media Does Retargeting
We work with our clients to embed the pixel in their websites and social channels. Next, our team of award-winning design experts crafts compelling and original ads to retarget your users with. And, we make them specific. So if someone viewed your ticketing page, we can show them an ad enticing them to buy a ticket.
How we optimize retargeting
Not only do we take care of the setup and design of your ad campaigns, but we let experienced marketers deploy them. Then, we collect metrics and measure the success of your campaigns. Based on that data, we make adjustments that improve your results incrementally—but provide large, long-term effects.